Become an SFC School Organiser – the best way to build the movement where you are

[.style-intro]At Smartphone Free Childhood, our biggest strength is the parents who bring this movement into their own school communities. We call them School Organisers.[.style-intro]
School Organisers are the mums, dads and carers who start the conversation with other parents and grow support for the Parent Pact. It sounds small, but it’s the key to how this whole movement works.
Because the truth is, signing the Pact on your own won’t change much. But when a group of families in your school sign, the pressure to hand over a smartphone starts to lift. And when neighbouring schools do the same, children move up to secondary not as isolated individuals, but as part of a whole cohort who are smartphone-free.
That’s how culture shifts: hyper-local action that adds up to a national movement.
👇 Watch our new video on School Organisers
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Why this matters
Every School Organiser I’ve spoken to starts with doubts — will anyone listen? Will I come across as judgy? But what happens is always the same: other parents say thank you. They’ve been waiting for someone to speak up.
As one parent, Geoff from Essex, put it:
“Initially I was worried about coming across as judgemental, but once I started talking to other parents, I found most of them were thinking the same as I was.”
Policymakers aren’t going to fix this in time for our kids. But we can. This isn’t about waiting for government or hoping someone else will act — it’s about us, together, making childhood safer and happier where it matters most: in our own school communities.
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Our big, simple goal
We know this approach works. Now it’s about scale.
• 20,000 School Organisers.
• 1 million Parent Pacts.
• A generation of children protected from the pressure of smartphones.
That’s the plan. And the maths is simple: when just a quarter of families in a class or school sign the Pact, you hit that magical tipping point and the culture shifts. Suddenly delaying smartphones isn’t unusual, it’s expected. Multiply that across thousands of schools, and we don’t just change childhood for our kids — we change it for everyone’s.
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Why not you?
Becoming a School Organiser doesn’t mean taking on a huge job. It doesn’t take lots of time, and you don’t need to be an expert. It just means starting the conversation.
And when you do, you won’t be alone. You’ll be part of a growing network of parents proving that change is possible — one school, one community, one cohort at a time.
[.style-link] Become a School Organiser today[.style-link]
And if this video speaks to you, share it with another parent who is thinking the same way. You could be the spark that helps them take the first step too.